Holy Flag Hoisting (Kodiyetru Vizha) – Dhul Qaidah 10
This an important ceremony in the Santhanakoodu festival of Ervadi durgah. Around 6 lakh people from all parts of Tamilnadu and Kerala and also various states like Karnataka, Andhrapradesh, Maharashtra, Delhi and all over India take part. On the 10th Evening of Zul Qaidah, The flag procession starts from the Erwadi village and reaches Durgah Shariff before maghrib. The Holy flag is brought in an Elephant which traditionally comes from the Palace of the Raja of Ramnad. The procession goes round the durga thrice. Qasidahs are recited and after a grand Dhuaa, the Flag is hoisted in the upper trunk with a full voice slogan of Yaa Shaheed!!! Muraad Haasil!!!. The regular moulidh shariff starts at 9.00PM on this day.